Enterprise Digital Solutions
Case Study > Anytime Fitness

Superior customer experience by visualizing gym availability.


We developed technology to visualize the gym availability for Anytime Fitness Japan, a leading global fitness company. Customers can use the service to check gym occupancy in near real-time, thus avoiding potential gym congestion and securing their favorite training equipment. Our mission was to improve the customer experience while also achieving operational efficiency.

Image Recognition Customer Experience Gym Availability
Anytime Fitness gym availability app

Using Human-centered Innovation to offer a better Customer Experience

01

In the fitness business, the optimal profit model is attained by offering the best possible customer experience while ensuring high safety standards, and streamlining operations.

02

By taking a “Design Thinking” approach we were able to understand the essential unmet needs of customers & curate a superior customer experience.

03

Streaming gym CCTV digital data to the Cloud, we were able to apply AI human detection & tracking technology to visualize actions of interest. One such service offering was a gym occupancy display available to Customers on the go.

The technology optimally bridging the needs of both gym users and gym operators

Fitness Users

Gym Users

Gym user checking availability on phone

By being able to view the gym availability anywhere on the go, users can avoid busy hours (especially helpful during the pandemic), and visit during less congested hours to secure their preferred training equipments.

Fitness Operators

Gym Operator

CCTV monitoring camera

The digital monitoring services are fully automated, offering improved safety, a better experience and streamlined business operations.

AI-Powered surveillance technology, anytime, anywhere

CCTV Camera Technology

Our technology supports both existing analog or digital devices. There is no need for additional investment in new camera devices, if you're using analog cameras then we can strategically introduce Axis analog to digital encoders.

Live View
Image Recognition Technology

We use our proprietary video streaming technology solution called KVstreamer to reliably and securely send digital streams to the Cloud, where our AI-powered image processing platform translates images into business intelligence.

KVstreamer
Gym Website Display

Customers can view the gym availability digitally anytime, anywhere. This function can also attract new users to become members of your gym.

View real-time availability
Performance

Broadcast on a National TV Programme

Our project was introduced as an effective and pioneering DX effort during the pandemic on the nation-wide business TV program “World Business Satellite”.

World Business Satellite TV broadcast

Commoditizing the monitoring technology

Packaging

Packaged Product


With the success of our project, packaging the technology and establishing an optimal model that combines effective performance with low cost installation is our next milestone.

Installation

Installation to More Gyms


As other branches within Anytime Fitness demand installation of our monitoring technology, we will deploy further at low cost across more branches.

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Scoville team